15+ years across SaaS, adtech, proptech, mobile and web. Co-founded, shipped from zero, merged platforms, led teams across markets. Now working at the intersection of product craft and AI.

I have been building digital products for 15 years across adtech, SaaS, proptech, ecommerce, and mobile. I have co-founded a company, shipped products from zero, merged platforms across countries, and led teams without a playbook.
I am at my best in environments where ownership is real and ambiguity is the default. I do not wait for a spec. I write the spec, question the spec, and sometimes throw out the spec because I talked to a user and everything changed.
I use AI as a genuine operating layer in my work, not a shortcut. Claude for strategy and research, Cursor and Lovable for rapid prototyping. It changed what I do myself, not just how fast I do it.
Based in Istanbul. Open to on-site, hybrid, and remote opportunities.
Outside of work: 25 years behind a drum kit. Slay the Spire and Balatro on my phone, Ghost Recon and Dying Light on PS5. I share my home with two cats and a dog –all adopted, animals have always been part of my life.